Beauty in Motion
Victoria Beckham Beauty is founded on the idea that beauty should complement and empower the dynamic life you lead.
When Victoria and Sarah envisioned what they wanted Victoria Beckham Beauty to be, they asked themselves- what would the most amazing luxury beauty brand look like in ten years? They concluded that the future of beauty would be super clean, perform at the highest luxury level, welcome everyone who loves beauty, help people fuel their lives inside and out, be sustainable, transparent, digital-first, cruelty-free, and created by women (naturally). This is the vision behind Victoria Beckham Beauty. We are a work in progress and a brand in motion.
Developed through Victoria Beckham’s unique perspective, these are the products she felt were missing from her makeup bag — cleanly formulated, high performance beauty solutions for the modern individual who lives life on-the-move and to the fullest.
Victoria Beckham, Co-founder and Creative Director
Victoria Beckham is a British fashion and beauty entrepreneur. Following the success of her eponymous womenswear label, Beckham ventured into the beauty space, creating two best-selling capsule collections with Estée Lauder before launching Victoria Beckham Beauty in 2019. In partnership with industry veteran Sarah Creal, Beckham set out to create a new standard of clean luxury: her makeup and skincare products are cruelty-free, sustainably-minded, cleanly formulated—and high-performing, to empower modern individuals who live life on the move and to the fullest. The brand is proudly female-founded and led. In addition to VictoriaBeckhamBeauty.com, the beauty collection is sold at Net-a-Porter, Violet Grey, Bergdorf Goodman, and Cult Beauty.
Sarah Creal, Co-founder and CEO
Sarah Creal became passionate about beauty around the age of 13 while spending her Saturdays pouring over ingredient lists in the cosmetic aisle at her local drugstore. She didn’t know those examinations would lead to a decades long career building the world’s top brands that started professionally as a salesperson at the Clinique counter. A true product developer at heart, the long-time New Yorker has developed and marketed collections for Prada Beauty, Ralph Lauren Fragrances, Bobbi Brown Cosmetics, Tom Ford, and Estée Lauder, where she first collaborated with Victoria Beckham for her capsule collections. Now, in partnership with Beckham for Victoria Beckham Beauty, Creal has created her own female-founded brand built on the two principles she most cares about: clean beauty and luxury experience. The pair have worked hard to disrupt the industry and foster a future where cleanly formulated, sustainably minded, cruelty-free, and high-performing products—such as theirs—are the norm. In addition to VictoriaBeckhamBeauty.com, Victoria Beckham Beauty skincare and makeup is sold at Net-a-Porter, Violet Grey, Bergdorf Goodman, and Cult Beauty.